{"id":382,"date":"2017-02-15T22:26:21","date_gmt":"2017-02-15T21:26:21","guid":{"rendered":"https:\/\/ppc-scripts.eu\/?p=382\/"},"modified":"2017-02-16T09:16:01","modified_gmt":"2017-02-16T08:16:01","slug":"get-know-your-e-commerce-clients-customers","status":"publish","type":"post","link":"https:\/\/ppc-scripts.eu\/en\/get-know-your-e-commerce-clients-customers\/","title":{"rendered":"Get to know your e-commerce client’s customers"},"content":{"rendered":"

Before you start your new e-commerce campaign you should have a look at your client’s customers behavior. You might not have much experience with RFM analysis, but you can certainly answer the following questions quite easily:<\/p>\n

    \n
  1. What’s the time between orders?<\/li>\n
  2. What’s the average profit per customer?<\/li>\n
  3. What percent of customers return?<\/li>\n<\/ol>\n

    <\/p>\n

    How to do it:<\/p>\n

      \n
    1. Just copy this spreadsheet template to your Google Drive.<\/a><\/li>\n
    2. Insert some data from your e-commerce system:\n
        \n
      1. Email address.<\/li>\n
      2. Date of the order.<\/li>\n
      3. Value of the order.<\/li>\n<\/ol>\n<\/li>\n
      4. Then find answers on second sheet within spreadsheet.<\/li>\n<\/ol>\n

        \"\"<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"

        Before you start your new e-commerce campaign you should have a look at your client’s customers behavior. You might not have much experience with RFM analysis, but you can certainly answer the following questions quite easily: What’s the time between orders? What’s the average profit per customer? What percent of customers return?<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_genesis_hide_title":false,"_genesis_hide_breadcrumbs":false,"_genesis_hide_singular_image":false,"_genesis_hide_footer_widgets":false,"_genesis_custom_body_class":"","_genesis_custom_post_class":"","_genesis_layout":""},"categories":[1],"tags":[],"yoast_head":"\nGet to know your e-commerce client's customers - PPC Scripts<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ppc-scripts.eu\/en\/get-know-your-e-commerce-clients-customers\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Get to know your e-commerce client's customers - PPC Scripts\" \/>\n<meta property=\"og:description\" content=\"Before you start your new e-commerce campaign you should have a look at your client’s customers behavior. 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